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Regarding the main idea that was presented to us, which was making eatable pieces of art, we wanted to design a corporate identity that represents the philosophy of your brand. We observed the work of top pastry chefs in the world and tried to come up with a whole new idea for “Artelice Pâtisserie” corporate identity. The core characteristics that we kept in mind were Lux, Elegant, Artistic with both Classic and Modern styles which can easily adapt to the interior design of your shops.
 

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see more on behance :

www.behance.net/shirazanddaryan

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