Phase 1-4
Strategic Discovery
Timeline: 2 weeks
What happens:
Comprehensive assessment
90-minute foundation workshop
Strategic alignment
Client receives: Workshop insights, strategic framework
Outcome: Clear roadmap for transformation
Phase 2-4
Strategic Development
Timeline: 4 weeks
What happens:
Deep brand strategy
Competitive positioning
Strategic creative brief
Client receives: Brand strategy document, positioning framework
Outcome: Strategic foundation for design